Archive for the ‘Social Media’ Category

Social Media Empowers You, and You, and You!

Wednesday, July 23rd, 2008

Shel Israel has an interesting post entitled “Is Social Media Becoming a Vast Wasteland“. I left a comment, but wanted to expound a bit because it is something I hear a lot from folks, particularly those who don’t want to get involved with social media.
I think on the topic of social media becoming a wasteland […]

The Ultimate Pitch (and I mean it in the bad sense)

Tuesday, July 22nd, 2008

There is a running joke I have with family and friends over the definition of irony. I truly believe it is nearly impossible to find a true and accurate example of irony, as defined (specifically Socratic irony). Mainly I do this with an element of contrariness, or as some people call it, “being a […]

Shipping Down to Austin

Friday, July 18th, 2008

This morning I hit the road early on my three-day drive to Austin with my trusty chocolate lab, Mikayla.  Part of me is looking forward to the drive as a chance to catch up on some podcasts, do some thinking about marketing activity and perhaps eat some bad food along the way.  This will serve […]

Social Media: A Case Study, Part II

Thursday, July 17th, 2008

Part II of my Social Media: A Case Study Series.  Part one, can be found here.
With our goals outlines and a limited amount of knowledge concerning our community we set about reworking the way in which we communicated with the outside world.  Blogging and Twitter dominated our activities the past three months, but we’ve also […]

Social Media: A Case Study, Part I

Wednesday, July 16th, 2008

Here we are, nearly three full months since I ventured back into the corporate world to try to prove, mainly to myself, that social media IS the communication form for today. Since we are all in this together I thought I would start sharing some of the baseline activities we have been doing and […]