It’s hard not to smile when you say “Squidoo“…say it…aren’t you smiling now. You are, and you’re welcome. A year ago I had created a Squidoo page and to be honest I really didn’t get it at the time, I saw it as simply a portal page, nothing more than MyYahoo or iGoogle. […]
We talked about TagCrowds a month agok and how it can be extremely helpful in communicating your message. Tag clouds are all the rage again, but this time mashing up with our good friend Twitter. Bryan Person has a good summary (he was writing based on a post from Sam Lawrence) and his […]
We have talked here before concerning one of my favorite aspects of my job over the years: messaging workshops . At the time I wrote:
I absolutely love this exercise, it illuminates the disconnect between what customers, partners, media, analysts and even internal owners see as your core value proposition.
Who are you? […]
Heading back to Boston last night on the Acela I caught myself using my spanking new iPhone to see where I am on Google Maps every five minutes. At the same time I started to put together this post because I wanted to update everyone on the topic of messaging we discussed in December. […]
Currently I’ve been extraordinarily busy with end of year planning and messaging. Lots of companies are asking us to come in and run our messaging workshop in order to make sure they are hitting on the right messages to their audiences in 2008. I absolutely love this exercise, it illuminates the disconnect between […]
