I alluded to this news a week ago on Twitter and today it was official when we put out our release: “BreakingPoint Adds Twitter Protocol to Network Performance Testing Platform“. Since this blog is certainly not about technology nor my corporate life I won’t go into details, those can be easily found. But we were announcing support for the Twitter application protocol in order to properly test network devices. We (Pam O’Neal shout-out) put our heads together and figured we needed to put out something in Twitter form.
So we put out a release that took the form of Twitter, but also adhered to MarketWire publishing policies. The release was very simple and drove folks to our blog post for more information.
At the same time our corporate Twitter posted the news, I Twittered the news, Pam posted the news and we then saw other folks begin to Twitter the news. Our own Twitter Wire had been born.
I’ve discussed our success thus far with Twitter already in my Social Media Case Study and I’m excited to see what comes out of today’s news.
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