Skip to content


Things you learn while staffing a press lounge

1) PR people can be horribly obnoxious to other PR people;

2) Everyone tries to get into the press lounge, even without media credentials;

3) The lunch is always better than the breakfast;

4) Companies still print up press kits;

5) Media still don’t collect press kits;

6) More and more journalists wait for the day of the show to register so they don’t get spammed by PR folks pre-show;

7) It is tough to sell a press conference these days (sans Steve Jobs) in lieu of one-on-one meetings;

8 ) Press are really digging our Twitter updates from the show as a news source and our Facebook groups as a place to grab photos and post notes;

9) Nobody seems to appreciate my knowledge of “Talk like a Pirate Day”;

10) Trade shows need to eliminate the practice of pre-registered press lists and instead create a pitch blog so that journalists can choose which exhibitor to meet with;

/kff

Posted in Social Marketing.

3 Responses

Stay in touch with the conversation, subscribe to the RSS feed for comments on this post.

Continuing the Discussion

  1. Stop the Insanity: No More Pre-Registered Press Lists! linked to this post on September 20, 2007

    [...] few months working with CMP on media relations for Enterprise 2.0 and TechMash Boston. I shared some of those yesterday but wanted to expound a bit on the topic of the pre-registered press list. You know, the list of [...]

  2. Press Conferences 2.0 | Engage in PR linked to this post on September 21, 2007

    [...] This week I hinted at the fact that press conferences are a bit antiquated at this point. This video I first found at Todd And makes me change my mind: [...]

  3. The Week That Was: PR and Technology Review linked to this post on October 1, 2007

    [...] professionals are NOT writing good content and in fact are not writing well in the first place. As I talked about a bit two weeks ago, I continue to be astonished by the lack of solid skills within our workforce. The basics are not [...]

Some HTML is OK

(required)

(required, but never shared)

or, reply to this post via trackback.